Business Details
34 Years
experience
Professional Carpet & Upholstery Cleaning in Hermosa Beach
Since 1992, First Choice Carpet Care has been a locally owned, family-operated business serving Hermosa Beach and the South Bay area. With over 30 years of experience and 5,000+ satisfied customers, we specialize in residential and commercial carpet cleaning, upholstery care, and eco-friendly solutions tailored to each client's needs. Our team prioritizes transparency, using advanced techniques to deliver durable results without hidden fees.We pride ourselves on personalized service, including free upfront estimates and protective measures during cleaning. Our expertise extends to pet odor removal, leather conditioning, and area rug restoration, ensuring comprehensive care for all flooring and fabric surfaces.
Services
Carpet Cleaning
Upholstery Cleaning
Area Rug Cleaning
Pet Odor Removal
Leather Conditioning
Commercial Cleaning
Mattress Cleaning
RV Interior Cleaning
Green Cleaning
Stain Treatment
Details
- Year established: 1992
Highlights and features
- We have 30+ years of experience serving Hermosa Beach and the South Bay area.
- Our team provides free, honest estimates with no hidden charges.
- We use eco-friendly cleaning methods safe for families and pets.
- We serve 5,000+ satisfied customers and prioritize personalized service.
- Our protective measures ensure furniture and flooring remain undamaged during cleaning.
What people say
Superior results
Professional staff
Eco-friendly methods
Free estimates
30+ years experience
Services
Carpet Cleaning
Our professional carpet cleaning service uses steam extraction and eco-friendly solutions to remove deep-seated dirt, stains, and allergens. We assess each job's scope to provide accurate pricing, with options for individual rooms or full-home treatments. Our technicians move furniture carefully and use protective measures to maintain your home's integrity.
Upholstery Cleaning
We clean all upholstery types, including microfiber, nylon, and delicate fabrics, using methods suited to each material. Our pricing starts at $14 per linear foot for sofas and sectionals, with specialized treatments for stains and odors. Outdoor patio furniture cleaning is also available to restore weathered surfaces.
Pet Odor Removal
Our pet odor removal targets urine and stains at their source, using enzymatic cleaners to eliminate bacteria. Priced at $30 per square foot, this service prevents recurring odors and protects your carpet's lifespan. We assess each case to determine the appropriate level of treatment, from light deodorizing to deep disinfection.
Area Rug Cleaning
We specialize in on-site cleaning for cotton, wool, and synthetic area rugs, including antiques and Orientals. Priced at $0.80$1.20 per square foot, our process removes embedded dirt without harsh chemicals. We avoid cleaning shag rugs over 1 inch or white braided wool rugs due to potential damage.
Commercial Cleaning
Our commercial carpet and upholstery cleaning caters to offices and facilities, priced at $0.35$0.55 per square foot for carpets. We work around business hours to minimize disruption and provide free estimates for large-scale projects. Upholstery pricing follows our residential rates, with tailored solutions for high-traffic areas.
People
Tom Ludes
Owner & Operator
Tom Ludes has lived in the South Bay for over 55 years and co-founded First Choice Carpet Care in 1992. With 28 years of hands-on experience, he oversees daily operations and maintains the company's reputation for quality service in Hermosa Beach and surrounding areas.
Questions
What areas do you service?
We serve Hermosa Beach, including The Strand, Sand Section, Valley Section, Hill Section, East Hermosa, and surrounding South Bay areas.
Do you offer eco-friendly cleaning options?
Yes, we use environmentally friendly solutions that avoid harsh chemicals while effectively cleaning carpets and upholstery.
What payment methods are accepted?
We accept cash, check, Venmo, Zelle, PayPal, GPay, and Cash App. Credit cards are not accepted.
How are carpet cleaning prices determined?
Prices depend on room size and dirt level, ranging from $35–$170 per room. A $125 minimum applies, with free upfront estimates provided.
Can you clean leather furniture?
Yes, we clean protected leather and vinyl furniture using a two-step process. Prices range from $14–$45 per linear foot.
Are appointments available after hours?
Office hours are Mon-Fri 9am-4pm. Messages left after hours or weekends will be returned by the next business day.
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